Purvodaya'25 | VGSoM, IIT KGP

Purvodaya is an amalgamation of events spread across all the domains of business and management. Spread across 3 days, it provides an ideal platform for the budding managers and innovators of today to hone their skills and test their mettle against their peers. The event hosts a complete business extravaganza.

About Purvodaya

Purvodaya, the annual B-school fest of Vinod Gupta School of Management, IIT Kharagpur is an amalgamation of events spread across all the domains of business and management. Spread across 3 days, it provides an ideal platform for the budding managers and innovators of today to hone their skills and test their mettle against their peers. The event hosts a complete business extravaganza.
We create an environment wherein students from all over India aspire to learn the business jargons and win the competitions. It aims to bring together management students from various B-schools of the country to a common platform where each participant presents his/her business acumen to be the best and win the competitions.
A coalescence of corporate tycoons, industry experts, technocrats and best business minds from all over India bring their vast knowledge share to the table The Speakers are creative market leaders, who share their insights at the leadership summit. Meeting the experts unlocks the secrets of commercial success. Together, they change how we think about business.
Purvodaya is the place to learn, share and develop new ways of thinking. It is a festival of ideas, innovation, challenge and creativity, a place where future businessmen and corporate leaders of different backgrounds come to grow.
Purvodaya concludes on an ecstatic note with a fun-filled cultural night thereby adding colors to the mundane MBA life.

PURVODAYA 2025 - CATALYSTS OF CHANGE

“Innovation distinguishes between a leader and a follower.”

- Steve Jobs

Catalysts of Change is a call to action for businesses and leaders to embrace progress, foster resilience and reimagine possibilities in an ever-evolving world. As we navigate shifting paradigms, we celebrate the pioneers transforming challenges into opportunities. In the past decade, India has transitioned from excelling in sectors like ecommerce and healthcare to becoming a leader in digital transformation. Initiatives like Digital India and UPI have revolutionized financial inclusion and technological growth. The ability of AI to process vast amounts of data, automate processes, and provide insights is what drives digital transformation and innovation across such areas as well as many others. Purvodaya'25 honors these Catalysts of Change, who challenge the status quo and propel us toward a sustainable, innovative, and equitable future.

Purvodaya Stats

20+

More than 20 events spread over 3 days

8000+

Purvodaya '24 saw a staggering number of registrations of over 8000 students from across the country

10+ Lakhs

Over 10 lakhs worth prizes to be won

10000+

Over 10000 followers on Social Media Platforms

135+

Participation from over 135 top business schools spread across the country

10+

Purvodaya '24 Sponsorships from over 10 sponsors

Purvodaya 2024

Events

Limitless by MCX

Purvodaya

Purvodaya Core Committee proudly presents Limitless by MCX, which will test the depth of knowledge of teams on the commodity market.

Srijan - Innovation and Entrepreneurship

Entrepreneurship Cell

Promoting the spirit of Innovation and Entrepreneurship amongst the students of B-schools across the country is the objective of Srijan – the Annual Business Plan Contest. This will provide a unique opportunity for budding entrepreneurs to pitch their business ideas to venture capitalists and investors. Srijan is a business plan competition that will enable you to take your ideas to the next level. The viability of your ideas shall be judged, mentors will guide you to improve upon your business plans and you will have a chance to showcase your ideas and B-plans in front of angel investors and venture capitalists.

Vichaar - Innovation and Entrepreneurship

Entrepreneurship Cell

The Entrepreneurship Cell (E-Cell) of Vinod Gupta School of Management, IIT Kharagpur proudly presents the prestigious event of Purvodaya festival, Vichaar – a Nation Wide Case Study Competition. Vichaar provides a unique opportunity for budding entrepreneurs to apply their strategic skills in solving real-time business problems faced by various Startups.

Modus Operandi

Scope Club

The SCOPE Club of Vinod Gupta School of Management, IIT Kharagpur, invites you to a prestigious event: Modus Operandi - The Supply Chain and Operations Spectacle. This rigorous competition, held within the Purvodaya festival, offers an unparalleled opportunity for MBA students to taste the flavor of the real business issues related to core operations activities. Here is the chance to win exciting prizes by discovering your acumen in Supply chain and Operations, with challenging and invigorating rounds.

Mulyankan - ANALYSE.DEFEND.COMPARE

Finterest Club

The Finterest Club of Vinod Gupta School of Management, IIT Kharagpur, invites you to participate in the National Level Financial Valuation competition as part of the Purvodaya fest. ‘Mulyankan’ is a one-of-a-kind platform for students to display their financial skills and knowledge in a fun and challenging way. The contest's three rounds will put a variety of your talents to the test, push the boundaries of your knowledge, and give you a fantastic opportunity to earn exciting rewards. You will also learn from the valuable feedback and insights of the esteemed judges and mentors.

Synergy – A Competition for Stock Market Enthusiasts

Drishtee Capital

Introducing Synergy 2024, proudly brought to you by Drishtee Capital, the investment club of VGSoM, IIT Kharagpur. Synergy 2024 combines stock trading, equity research, and evaluates participants based on their prowess in delivering the perfect pitch. Put on your trading caps and ready your analytical skills because Synergy 2024 is here!

Sumantran - Hunt for the Star Consultant

The Consulting Club

The Consulting Club of Vinod Gupta School of Management, IIT Kharagpur, is thrilled to announce its annual event as part of the Purvodaya festival, Sumantran - A hunt for the star consultant. This is your opportunity to compete with some of the brightest minds nationwide. Put on your consultant's hat and navigate through quizzes, case studies, presentations, and challenging inquiries to establish yourself as the star consultant. Spanning three rounds, the competition will present a comprehensive case, assessing your analytical skills and business acumen. You'll delve deep into a critical business problem, approaching it in a structured manner to provide effective and implementable solutions.

Guesstimates – The solution often turns out more beautiful than the puzzle

The Consulting Club

The Consulting Club (TCC) of Vinod Gupta School of Management, IIT Kharagpur proudly presents one of the most prestigious events of Purvodaya festival, Guesstimates – What gets measured, gets managed. Consultants thrive on the art of the informed guess. Every day, they navigate incomplete data and complex scenarios to deliver solutions that make a real impact. Guesstimates isn't just about numbers; it's about unveiling the hidden logic behind seemingly impossible questions. It's about thinking creatively within constraints and building compelling narratives with limited information. Here is a chance to win exciting prizes by discovering your acumen on Guesstimates through challenging and invigorating rounds.

Leader's Challenge

MAD Club

Leader’s Challenge is the Flagship event of the MAD, Marketing and Advertising Club of VGSoM, designed to test the budding leader within you. Leader's Challenge is a national level competition for developing innovative product lines for a market leader in a yet unexplored market segment. The idea is to sensitize students to real-life business situations and to develop their analytical and presentation skills. Through this competition, we aspire to reach out to a wide network of Indian academic institutes with the aim to foster and nurture budding minds.

Parishram - A Social Impact Case Competition

Saamanjasya Club

Purvodaya has unveiled the highly anticipated pinnacle of social impact endeavors, Saamanjasya: Parishram. This unparalleled case competition, fueled by the CSR Club, proudly aligns with esteemed initiatives. Seize the opportunity to engage in transformative action, tackle authentic business cases, and champion the change you aspire to witness in your surroundings.

Drishyam - Ideas that inspire change

Saamanjasya Club

Purvodaya proudly launches the eagerly anticipated Saamanjasya: Drishyam, an impactful CSR challenge inviting participants to craft and share compelling short videos addressing pertinent CSR issues with creativity, authenticity, and reverence. Participants are encouraged to showcase their vision through concise videos, limited to 2-3 minutes. The initial stage involves the creation of these powerful visual narratives, followed by the subsequent submission of an associated PowerPoint presentation in later rounds. This dynamic competition promises a platform for innovation, sparking meaningful discussions and inspiring positive change. Unleash your creativity and contribute to the greater good through Saamanjasya: Drishyam.

Quizzard - The Ultimate Test of Minds

Quiz Club

"It is not that I'm so smart. But I stay with the questions much longer." - Albert Einstein
We, a group of knowledge enthusiasts bitten by curiosity bug, a.k.a, the Quiz Club of Vinod Gupta School of Management, IIT Kharagpur proudly present our flagship event of Purvodaya Festival – a National Level quiz competition- Quizzard – The Ultimate Test of Minds If you think you have what it takes, come, be part of this challenge!

NaturaNova: A Time-Lapse Exploration of Nature's Dance

Flash

NaturaNova, is an immersive event that transcends time to capture the mesmerizing changes in nature through the lens of time-lapse and slow-motion videography. There is no limit on using your creativity and filmmaking skills, so go ahead and surprise us with your entries. In this event, we ask all the videography enthusiasts to submit their mind-blowing videos to showcase their filmmaking skills.

OneFrameStory

Flash

OneFrameStory, is a unique event inviting young minds to explore the intersection of creativity and storytelling, capturing the essence of a chosen theme within a single photograph.

Campus Compass - Navigate Uncharted Territories

Adcom

Embark on an exciting, intellectual, and strategic journey with Campus Compass. Participants engage in a comprehensive quiz covering MBA concepts, brand trivia, current affairs, and more, showcasing analytical prowess and a thirst for knowledge. In the final round, the event transforms into a dynamic treasure hunt with live quizzes and timed Instagram posts, where participants decode hidden messages, navigate captivating stories, and unlock successive secrets. Campus Compass is a thrilling fusion of intellectual mettle and digital dexterity. Get ready for an unforgettable quest!